How do I know which engagement is right for me?

Start with Flux. It's a 60-second diagnostic that routes you to the best-fit engagement based on your situation, budget, and goals.

What's the difference between an audit and a sprint?

An audit diagnoses your current state and delivers a prioritized action plan. A sprint builds the actual system, content, or framework. Many clients start with an audit and then move to a sprint.

Pricing varies by engagement type and scope. Contact me with your context and I will reply with a clear quote before any commitment.

Yes. For any engagement involving proprietary data, strategy, or client information, I sign a mutual NDA before I begin.

What if my budget is small?

Start with a working session or download a free template from the library. Both give you immediate, practical value without a large commitment.

Ways to work together

I work directly with founders and in-house teams, from a focused working session to diagnosis, implementation, and ongoing support. Send a short message about the decision or system you need help with, and I will scope the work by email.

Every engagement is scoped first. I confirm scope, timing, and fee in writing before work begins.

Find your entry point

Where to start

If this sounds familiar	Start with:
Inquiries or leads are slipping through	Website AuditorMarketing Ops Audit
Nobody explains what you do the same way twice	Messaging Sprint
You do not trust your CRM reports	CRM and Lifecycle Sprint
You are launching something new	Go-to-Market Sprint
You want to know how AI answers describe you	AI Visibility Audit
Your product ships faster than your website explains it	Human-Layer Audit
Nobody owns marketing priorities	Fractional Leadership
You need a quick second opinion	Working session
You are an agency with a client need	Partners

Inquiries or leads are slipping through

Start with:

Website AuditorMarketing Ops Audit

Nobody explains what you do the same way twice

Start with:

Messaging Sprint

You do not trust your CRM reports

Start with:

CRM and Lifecycle Sprint

You are launching something new

Start with:

Go-to-Market Sprint

You want to know how AI answers describe you

Start with:

AI Visibility Audit

Your product ships faster than your website explains it

Start with:

Human-Layer Audit

Nobody owns marketing priorities

Start with:

Fractional Leadership

You need a quick second opinion

Start with:

Working session

You are an agency with a client need

Start with:

Partners

What makes this different

You work directly with the operator doing the work. No account managers, no junior handoffs.
Evidence over opinion. Every recommendation is sourced and checked before it reaches you.
At home in regulated industries. Insurance, financial services, and nonprofit work welcome.
Fluent in AI search. I build for AEO and GEO visibility, not just traditional SEO.
Built to hand off. You keep the systems and the documentation at the end of every engagement.

Quick help

Fast, focused time to get unstuck. Best when you need a decision or a direction, not a full project.

Quick Clarity (async)

Send your question and context. Get a documented recommendation back.

Best for: One decision you want a second opinion on.

Ask about Quick Clarity

Live working session (60 to 90 minutes)

A live session on one specific problem, with notes and next steps after.

Best for: Working through a problem together in real time.

Ask about a working session

Audits

Independent assessments that tell you what is working, what is broken, and what to fix first.

Website Audit

I review messaging, conversion path, SEO, and tracking, then improve the highest-impact sections.

Best for: A site that gets visits but not inquiries.

Website Audit details

Marketing Ops Audit

I review tools, workflows, data, and intake, then implement the priority fixes.

Best for: Too many tools, manual handoffs, or reports nobody trusts.

Marketing Ops Audit details

AI Visibility Audit

I record how AI answers describe and cite your business, then prioritize the gaps.

Best for: Knowing what AI answers say about you before you invest more.

AI Visibility Audit details

Human-Layer Audit

I map your product reality to a clear buyer path: pages, flows, proof, and language.

Best for: Technical teams shipping faster than the website explains.

Human-Layer Audit details

Fix and build

Messaging Sprint

Positioning, a core messaging document, and copy blocks you can use right away.

Best for: An offer people describe differently every time.

Messaging Sprint details

CRM and Lifecycle Sprint

A CRM data audit, lifecycle stages, follow-up paths, and reporting fixes.

Best for: A CRM that runs but nobody trusts.

CRM and Lifecycle Sprint details

Go-to-Market Sprint

A launch plan with positioning, channels, milestones, and success measures.

Best for: A launch or new market with a date attached.

Go-to-Market Sprint details

Website builds

Structure, copy, and a build or rebuild in Webflow or your current platform, with SEO basics, forms, and analytics.

Best for: A site that needs more than fixes.

Ask about Website builds

Local business foundation

Google Business Profile, consistent listings, a simple review process, and basic call tracking.

Best for: Owner-operated businesses that serve a defined area.

Ask about Local business foundation

Content system

Content pillars, channel guidance, a sustainable cadence, and a starter calendar you can keep using.

Best for: Teams that want a rhythm, not ghostwritten posts.

Ask about Content system

Print and sales collateral, including brochures, postcards, and one-pagers, is part of a project.

Ongoing

Support that continues after the first project.

Fractional Leadership

Part-time senior direction plus hands-on execution, with responsibilities agreed in writing.

Best for: Teams with people doing marketing but no owner for priorities.

Fractional Leadership details

Ongoing AI visibility support

Monitoring buyer questions, checking answer accuracy, and implementing agreed improvements after the audit.

Best for: Businesses where the audit showed it is worth continuing.

Ongoing AI visibility support details

Not sure which one fits?

Tell me what you are trying to decide or improve.

Send a message

Delivery depends on the material, systems, and access available. I do not promise revenue or performance outcomes.